Launch premium TV apps 10x faster across all platforms. Omni's powerful framework delivers instant deployment, built-in cross-device features, and synchronized experiences that custom development can't match — at a fraction of the cost and time.
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Category
Feature
Omni
Custom Apps
TV Distribution
Multi-Platform Launch
Deploys on FireTV, Roku, Samsung, LG, Vizio, Android TV, Xbox, and more.
Requires individual native development per platform.
Time to market
Deploys in weeks using Omni’s framework, ready-to-use UI components, and customization tools.
Typically takes months of development and QA cycles.
Automatic Platform Updates
Framework auto-handles platform and SDK updates.
Manual updates and rebuilds required for each platform.
Open Source Framework
Built on an open, extensible framework for flexibility and transparency.
Typically proprietary or closed-source per implementation.
Viewer Acquisition
Built-in Continuity SDK
Universal casting and engagement features included out of the box.
Requires separate integration or SDK licensing.
TV-to-Mobile Installs
Promotes mobile app installs directly from the TV interface.
Requires custom development to enable cross-device install flows.
Engagement
Synchronized Companion Experiences
Mobile acts as an interactive remote and second screen.
Not supported.
Interactive Search & Browse
Use mobile keyboard for fast TV search and navigation.
Not supported.
Companion Ads & Sponsorships
Enables synchronized ads and sponsorships across screens.
Not supported.
Development
Ready-to-Use UI Components
Includes hero carousels, EPGs, video players, search, and more.
Each component must be designed and implemented manually.
Vizbee Agent
Enables AI-assisted development and customizations through Vizbee Agent.
No AI-powered development support.
Development Cost
Up to 70% lower cost compared to custom app development.
High one-time and ongoing engineering cost.
Maintenance Overhead
Minimal — the framework automatically handles platform updates and compatibility.
Continuous maintenance needed for SDK, OS, and device changes.
Performance Optimization
Pre-optimized for each TV platform to ensure smooth playback and UI responsiveness.
Requires manual optimization per platform.
Performance
Load Time & Scale
Enterprise-grade performance with an average 5-second load time across devices.
Varies by platform; optimization required for consistent performance.
Launch Your TV Apps 10x Faster
Join leading content providers using Omni to reach millions of viewers across every screen.